ARE ORIENTATIONS OF NATIONAL CULTURE AND THE DEVELOPMENT OF THE GREEN ECONOMY INTERRELATED?
Alona Sova - Doctoral Student at the University of Maribor, Faculty of Economics and Business, Slovenia
Maja Rožman - University of Maribor, Faculty of Economics and Business, Slovenia
Romana Korez-Vide - University of Maribor, Faculty of Economics and Business, Slovenia
DOI: https://doi.org/10.31410/Balkans.JETSS.2023.6.1.1-13
Alona Sova - Doctoral Student at the University of Maribor, Faculty of Economics and Business, Slovenia
Maja Rožman - University of Maribor, Faculty of Economics and Business, Slovenia
Romana Korez-Vide - University of Maribor, Faculty of Economics and Business, Slovenia
DOI: https://doi.org/10.31410/Balkans.JETSS.2023.6.1.1-13
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Balkans Journal of Emerging Trends in Social Sciences, (2023) , Vol 6, No 1
ISSN: 2620-164X |
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Abstract: Green economy, as an environmentally sound, low-carbon economy, brings benefits not only to the natural environment but also to business and society. Decreasing environmental problems and promoting sustainable development are critical objectives of the green economy that seeks to balance the social, economic, and environmental pillars. Culture is an important supporting pillar of social development since it shapes the identity of a society, and there can be no sustainable development without considering this important factor. Most of the Sustainable Development Goals, adopted by the United Nations in 2015, emphasize the role of culture at its core. The primary purpose of this paper is to explore the interconnectedness of national cultural orientations and the stages of green economy development. In the research, we gathered secondary data from 60 countries from different parts of the world. The data for national cultural orientations were collected from the Hofstede insights website, whereas the values for the green economy
indicators we gathered from the Green Growth Index Report. The research is based on descriptive statistical analysis. Its findings show that for some green economy indicators, there are statistical differences between different groups of countries with different national cultural orientations. For some indicators, there were no significant differences.
Keywords: National culture, Intercultural differences, Green economy, Hofstede cultural dimensions, Global Green Growth Index.
JEL Classification P52 · Q01 · Q56 · Z13
indicators we gathered from the Green Growth Index Report. The research is based on descriptive statistical analysis. Its findings show that for some green economy indicators, there are statistical differences between different groups of countries with different national cultural orientations. For some indicators, there were no significant differences.
Keywords: National culture, Intercultural differences, Green economy, Hofstede cultural dimensions, Global Green Growth Index.
JEL Classification P52 · Q01 · Q56 · Z13
REFERENCES
Alwakid, W., Aparicio, S., & Urbano, D. (2020). Cultural Antecedents of Green Entrepreneurship in Saudi Arabia: An Institutional Approach. Sustainability, 12(9), 3673. https://doi.org/10.3390/su12093673
Gajšt, N., & Korez-Vide, R. (2013). Medkulturna komunikacija v poslovnem okolju EU. Informacijske in raziskovalne aktivnosti učenja o EU v šoli. Maribor: Ekonomsko-poslovna fakulteta.
Gast, J., Gundolf, K., & Cesinger, B. (2017). Doing business in a green way: A systematic review of the ecological sustainability entrepreneurship literature and future research directions. Journal of Cleaner Production, 147, 44-56. https://doi.org/10.1016/j.jclepro.2017.01.065
Halder, P., Hansen, E. N., Kangas, J., & Laukkanen, T. (2020). How national culture and ethics matter in consumers’ green consumption values. Journal of Cleaner Production, 265, 121754. https://doi.org/10.1016/j.jclepro.2020.121754
He, L., & Filimonau, V. (2020). The effect of national culture on pro-environmental behavioural intentions of tourists in the UK and China. Tourism Management Perspectives, 35, 100716. https://doi.org/10.1016/j.tmp.2020.100716
Hofstede, G. (1980). Cultures Consequences. London: Sage London.
Hofstede, G. (1994). Cultures and organization software of the mind administrative science quarterly. New York: Jonson Graduate School of Management, Cornell University.
Hofstede, G. (2001). Culture’s Consequences, 2nd Ed. Netherlands: Tilburg University.
Hofstede, G. J., Pedersen, P. B., & Hofstede, G. (2006). Komuniciranje, raziskovanje kulture. Primeri, vaje in simulacije. Ljubljana: Družba Piano.
Intihar Marulc, A. (2022). Legal Contribution toward a Greener European Union. Balkans Journal of Emerging Trends in Social Sciences, 5(1), 59-67. https://doi.org/10.31410/balkans.jetss.2022.5.1.59-67
Janicke, M. (2012). Green growth: from a growing eco-industry to economic sustainability. Energy Policy, 48, 13-21. https://doi.org/10.1016/j.enpol.2012.04.045
Korez-Vide, R., & Jurše, M. (2016). Towards effective stereotyping in international business: the role of cultural metacognition. Journal of Euromarketing, 25(3-4), 95-114.
Lažnjak, J. (2011). Dimensions of national innovation culture in Croatia: Content validity of Hofstede’s dimensions. Drustvena Istrazivanja, 20(4), 1015-1038. https://doi.org/10.5559/di.20.4.05
Lee, C.-C., Wang, C.-W., & Ho, S.-J. (2022). The dimension of green economy: Culture viewpoint. Economic Analysis and Policy, 74(1), 122-138. https://doi.org/10.1016/j.eap.2022.01.015
Lin, Y. L., Shi, W., Prescott, J. E., & Yang, H. (2019). In the Eye of the Beholder: Top Managers’ Long-Term Orientation, Industry Context, and Decision-Making Processes. Journal of Management, 45(8), 3114-3145. https://doi.org/10.1177/0149206318777589
Lotfi, M., Yousefi, A., & Jafari, S. (2018). The Effect of Emerging Green Market on Green Entrepreneurship and Sustainable Development in Knowledge-Based Companies. Sustainability, 10(7). 2308. https://doi.org/10.3390/su10072308
Minkov, M., & Kaasa, A. (2022). Do dimensions of culture exist objectively? A validation of the revised Minkov-Hofstede model of culture with World Values Survey items and scores for 102 countries. Journal of International Management, 28(4), 100971. https://doi.org/10.1016/j.intman.2022.100971
Pelau, C., & Pop, N. A. (2018). Implications for the energy policy derived from the relation between the cultural dimensions of Hofstede’s model and the consumption of renewable energies. Energy Policy, 118, 160-168. https://doi.org/10.1016/j.enpol.2018.03.042
Rebernik, M., Tominc, P., Širec, K., Bradač Hojnik, B., Rus, M., & Crnogaj, K. (2018). Neizkoriščeni podjetniški potencial GEM Slovenija 2018. Maribor: Univerzitetna založba Univerze v Mariboru.
Song, F. S., Montabon, F., & Xu, Y. (2018). The Impact of National Culture on Corporate Adoption of Environmental Management Practices and Their Effectiveness. International Journal of Production Economics, 205(C), 313-328. https://doi.org/10.1016/j.ijpe.2018.09.020
Sova, A., Rožman, M., & Korez-Vide, R. (2023). Green Economy and Uncertainty Avoidance. In Nedelko, Z., & Korez-Vide, R (Eds), 7th FEB International Scientific Conference: Strengthening Resilience by Sustainable Economy and Business – Towards the SDGs, 16th May 2023, Maribor, Slovenia. https://doi.org/10.18690/um.epf.3.2023.22.
Sreen, N., Purbey, S., & Sadarangani, P. (2018). Impact of culture, behavior and gender on green purchase intention. Journal of Retailing and Consumer Services, 41, 177-189. https://doi.org/10.1016/j.jretconser.2017.12.002
Tylor, E. (1870). Primitive Culture, Volume 1. London.
UNDP. (2015). United Nations Development Programme. Human Development Report 2015. Washington: Communications Development Incorporated.
UNEP. (2020, December). United Nations Environment Programme. Retrieved from https://www.unep.org/explore-topics/green-economy.
Wang, H., Guo, T., & Tang, Q. (2021). The effect of national culture on corporate green proactivity. Journal of Business Research, 131, 140-150. https://doi.org/10.1016/j.jbusres.2021.03.023
Zabrocki, S., Eugenio, J. R., Sabado, Jr. R., Gerrard, S. P., Nazareth, M., Luchtenbelt, H. G. H. (2020). Global Green Growth Index. Measuring performance in achieving SDG targets. Seoul: Global Green Growth Institute.
Zhang, S., & Zhu, D. (2022). Incorporating “relative” ecological impacts into human development evaluation: Planetary Boundaries–adjusted HDI. Ecological Indicators, 137(2), 108786. https://doi.org/10.1016/j.ecolind.2022.108786
REFERENCES
Alwakid, W., Aparicio, S., & Urbano, D. (2020). Cultural Antecedents of Green Entrepreneurship in Saudi Arabia: An Institutional Approach. Sustainability, 12(9), 3673. https://doi.org/10.3390/su12093673
Gajšt, N., & Korez-Vide, R. (2013). Medkulturna komunikacija v poslovnem okolju EU. Informacijske in raziskovalne aktivnosti učenja o EU v šoli. Maribor: Ekonomsko-poslovna fakulteta.
Gast, J., Gundolf, K., & Cesinger, B. (2017). Doing business in a green way: A systematic review of the ecological sustainability entrepreneurship literature and future research directions. Journal of Cleaner Production, 147, 44-56. https://doi.org/10.1016/j.jclepro.2017.01.065
Halder, P., Hansen, E. N., Kangas, J., & Laukkanen, T. (2020). How national culture and ethics matter in consumers’ green consumption values. Journal of Cleaner Production, 265, 121754. https://doi.org/10.1016/j.jclepro.2020.121754
He, L., & Filimonau, V. (2020). The effect of national culture on pro-environmental behavioural intentions of tourists in the UK and China. Tourism Management Perspectives, 35, 100716. https://doi.org/10.1016/j.tmp.2020.100716
Hofstede, G. (1980). Cultures Consequences. London: Sage London.
Hofstede, G. (1994). Cultures and organization software of the mind administrative science quarterly. New York: Jonson Graduate School of Management, Cornell University.
Hofstede, G. (2001). Culture’s Consequences, 2nd Ed. Netherlands: Tilburg University.
Hofstede, G. J., Pedersen, P. B., & Hofstede, G. (2006). Komuniciranje, raziskovanje kulture. Primeri, vaje in simulacije. Ljubljana: Družba Piano.
Intihar Marulc, A. (2022). Legal Contribution toward a Greener European Union. Balkans Journal of Emerging Trends in Social Sciences, 5(1), 59-67. https://doi.org/10.31410/balkans.jetss.2022.5.1.59-67
Janicke, M. (2012). Green growth: from a growing eco-industry to economic sustainability. Energy Policy, 48, 13-21. https://doi.org/10.1016/j.enpol.2012.04.045
Korez-Vide, R., & Jurše, M. (2016). Towards effective stereotyping in international business: the role of cultural metacognition. Journal of Euromarketing, 25(3-4), 95-114.
Lažnjak, J. (2011). Dimensions of national innovation culture in Croatia: Content validity of Hofstede’s dimensions. Drustvena Istrazivanja, 20(4), 1015-1038. https://doi.org/10.5559/di.20.4.05
Lee, C.-C., Wang, C.-W., & Ho, S.-J. (2022). The dimension of green economy: Culture viewpoint. Economic Analysis and Policy, 74(1), 122-138. https://doi.org/10.1016/j.eap.2022.01.015
Lin, Y. L., Shi, W., Prescott, J. E., & Yang, H. (2019). In the Eye of the Beholder: Top Managers’ Long-Term Orientation, Industry Context, and Decision-Making Processes. Journal of Management, 45(8), 3114-3145. https://doi.org/10.1177/0149206318777589
Lotfi, M., Yousefi, A., & Jafari, S. (2018). The Effect of Emerging Green Market on Green Entrepreneurship and Sustainable Development in Knowledge-Based Companies. Sustainability, 10(7). 2308. https://doi.org/10.3390/su10072308
Minkov, M., & Kaasa, A. (2022). Do dimensions of culture exist objectively? A validation of the revised Minkov-Hofstede model of culture with World Values Survey items and scores for 102 countries. Journal of International Management, 28(4), 100971. https://doi.org/10.1016/j.intman.2022.100971
Pelau, C., & Pop, N. A. (2018). Implications for the energy policy derived from the relation between the cultural dimensions of Hofstede’s model and the consumption of renewable energies. Energy Policy, 118, 160-168. https://doi.org/10.1016/j.enpol.2018.03.042
Rebernik, M., Tominc, P., Širec, K., Bradač Hojnik, B., Rus, M., & Crnogaj, K. (2018). Neizkoriščeni podjetniški potencial GEM Slovenija 2018. Maribor: Univerzitetna založba Univerze v Mariboru.
Song, F. S., Montabon, F., & Xu, Y. (2018). The Impact of National Culture on Corporate Adoption of Environmental Management Practices and Their Effectiveness. International Journal of Production Economics, 205(C), 313-328. https://doi.org/10.1016/j.ijpe.2018.09.020
Sova, A., Rožman, M., & Korez-Vide, R. (2023). Green Economy and Uncertainty Avoidance. In Nedelko, Z., & Korez-Vide, R (Eds), 7th FEB International Scientific Conference: Strengthening Resilience by Sustainable Economy and Business – Towards the SDGs, 16th May 2023, Maribor, Slovenia. https://doi.org/10.18690/um.epf.3.2023.22.
Sreen, N., Purbey, S., & Sadarangani, P. (2018). Impact of culture, behavior and gender on green purchase intention. Journal of Retailing and Consumer Services, 41, 177-189. https://doi.org/10.1016/j.jretconser.2017.12.002
Tylor, E. (1870). Primitive Culture, Volume 1. London.
UNDP. (2015). United Nations Development Programme. Human Development Report 2015. Washington: Communications Development Incorporated.
UNEP. (2020, December). United Nations Environment Programme. Retrieved from https://www.unep.org/explore-topics/green-economy.
Wang, H., Guo, T., & Tang, Q. (2021). The effect of national culture on corporate green proactivity. Journal of Business Research, 131, 140-150. https://doi.org/10.1016/j.jbusres.2021.03.023
Zabrocki, S., Eugenio, J. R., Sabado, Jr. R., Gerrard, S. P., Nazareth, M., Luchtenbelt, H. G. H. (2020). Global Green Growth Index. Measuring performance in achieving SDG targets. Seoul: Global Green Growth Institute.
Zhang, S., & Zhu, D. (2022). Incorporating “relative” ecological impacts into human development evaluation: Planetary Boundaries–adjusted HDI. Ecological Indicators, 137(2), 108786. https://doi.org/10.1016/j.ecolind.2022.108786
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