AN MCDM APPROACH TO TOURISM PROJECTS EVALUATION: THE UPPER DANUBE BASIN CASE
Gabrijela Popović, Associate Professor
Faculty of Management in Zaječar, Megatrend University, Park šuma Kraljevica bb, 19000, Zaječar, Serbia
Dragan Mihajlović, Full Professor
Faculty of Management in Zaječar, Megatrend University, Park šuma Kraljevica bb, 19000, Zaječar, Serbia
DOI: https://doi.org/10.31410/tmt.2018.129
Gabrijela Popović, Associate Professor
Faculty of Management in Zaječar, Megatrend University, Park šuma Kraljevica bb, 19000, Zaječar, Serbia
Dragan Mihajlović, Full Professor
Faculty of Management in Zaječar, Megatrend University, Park šuma Kraljevica bb, 19000, Zaječar, Serbia
DOI: https://doi.org/10.31410/tmt.2018.129
3rd International Thematic Monograph - Thematic Proceedings: Modern Management Tools and Economy of Tourism Sector in Present Era, Belgrade, 2018, Published by: Association of Economists and Managers of the Balkans in cooperation with the Faculty of Tourism and Hospitality, Ohrid, Macedonia; ISBN 978-86-80194-14-1; Editors: Vuk Bevanda, associate professor, Faculty of Business Studies, Megatrend University, Belgrade, Serbia; Snežana Štetić, full time professor, The College of Tourism, Belgrade, Serbia
Abstract: Essentially, this paper intends to emphasize the applicability of MCDM methods, i.e. the recently
introduced Extended Pivot Pairwise Relative Criteria Importance Assessment (PIPRECIA-E), in
the field of tourism projects evaluation. The usefulness of the proposed method is demonstrated through
a real case study involving the evaluation of projects pointed at the development of the tourism of the
Upper Danube Basin. The performed assessment that has generated quite reliable results contains an
estimation of the four alternative projects against the four principal criteria and the 21 sub-criteria.
Keywords: PIPRECIA-E method, MCDM, tourism projects evaluation, Upper Danube Basin
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