HUMAN RESOURCE MANAGEMENT AS A DRIVER OF THE COMPETITIVENESS OF SMALL AND MEDIUM-SIZED ENTERPRISES IN TOURISM
Jasna Auer Antoncic, Assistant Professor of Entrepreneurship
University of Primorska, Faculty of Management, Cankarjeva 5, SI-6000 Koper, Slovenia
Bostjan Antoncic, Professor of Entrepreneurship
University of Ljubljana, Faculty of Economics, Kardeljeva pl. 17, SI-1000 Ljubljana, Slovenia
DOI: https://doi.org/10.31410/tmt.2018.171
Jasna Auer Antoncic, Assistant Professor of Entrepreneurship
University of Primorska, Faculty of Management, Cankarjeva 5, SI-6000 Koper, Slovenia
Bostjan Antoncic, Professor of Entrepreneurship
University of Ljubljana, Faculty of Economics, Kardeljeva pl. 17, SI-1000 Ljubljana, Slovenia
DOI: https://doi.org/10.31410/tmt.2018.171
3rd International Thematic Monograph - Thematic Proceedings: Modern Management Tools and Economy of Tourism Sector in Present Era, Belgrade, 2018, Published by: Association of Economists and Managers of the Balkans in cooperation with the Faculty of Tourism and Hospitality, Ohrid, Macedonia; ISBN 978-86-80194-14-1; Editors: Vuk Bevanda, associate professor, Faculty of Business Studies, Megatrend University, Belgrade, Serbia; Snežana Štetić, full time professor, The College of Tourism, Belgrade, Serbia
Abstract: Human resource management, including activities and conditions that impact employee satisfaction,
may be related to the performance of enterprises. Due to specific features of the tourism and
hospitality industry and the labor market, it is important to find out if and which employee-satisfaction-
related practices of managers are crucial to the competitiveness of enterprises in tourism. This
paper examines human resource management and its importance for the competitiveness of small and
medium-sized enterprises in tourism. Based on data from Slovenia, the research results demonstrate a
link between human resource management (in terms of innovation support and employee satisfaction)
and the competitiveness of small and medium-sized tourism enterprises. The results are moderately in
line with the hypothesis on an association between human resource management and competitiveness
and show that eight human resource management approaches or practices may be the most important
for small and medium-sized tourism enterprises.
Keywords: Human resource management, competitiveness, tourism, management support, employee
satisfaction
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