PROFESSIONAL CONFERENCES VIEWED FROM THE ASPECT OF A TOURIST PRODUCT IN SERBIA - A CASE STUDY
Snežana Kirin, Senior Research Associate
Innovation Center of Faculty of Mechanical Engineering in Belgrade, Kraljice Marije 16, Belgrade, Serbia
Sandra Kirin, Bachelor of Economics, Faculty of Economy in Belgrade
Student, Tihomira Ostojica 2/42, Novi Sad, Serbia
DOI: https://doi.org/10.31410/tmt.2018.47
Snežana Kirin, Senior Research Associate
Innovation Center of Faculty of Mechanical Engineering in Belgrade, Kraljice Marije 16, Belgrade, Serbia
Sandra Kirin, Bachelor of Economics, Faculty of Economy in Belgrade
Student, Tihomira Ostojica 2/42, Novi Sad, Serbia
DOI: https://doi.org/10.31410/tmt.2018.47
3rd International Thematic Monograph - Thematic Proceedings: Modern Management Tools and Economy of Tourism Sector in Present Era, Belgrade, 2018, Published by: Association of Economists and Managers of the Balkans in cooperation with the Faculty of Tourism and Hospitality, Ohrid, Macedonia; ISBN 978-86-80194-14-1; Editors: Vuk Bevanda, associate professor, Faculty of Business Studies, Megatrend University, Belgrade, Serbia; Snežana Štetić, full time professor, The College of Tourism, Belgrade, Serbia
Abstract: Tourism in Serbia is becoming an increasingly important economic sector with the potential of further development. This paper identifies the potential of the international conferences market in order to promote tourism. This paper presents a survey of the attitudes and impressions of the visitors of a major scientific conference meeting held in Belgrade this year, which was conducted by analyzing a sample of 175 respondents from different countries. The basic assumptions deal with: the difference in the tourist motives for visiting a certain destination, where on one hand we have the motives of the population of scientists and on the other, the motives of the average population of tourists; the analysis of the destination and the analysis of the satisfaction and dissatisfaction of conference attenders with particular elements of touristic offer. The obtained results were found useful as a better evaluation of the conference and to emphasize it out as a viable touristic product.
Keywords: conference, importance of touristic offer, tourist satisfaction, tourist dissatisfaction
REFERENCES
[1] http://www2.unwto.org/content/why-tourism
[2] The Government of the Republic of Serbia, The Ministry of Trade, Tourism and Telecommunications,
The Strategy of tourism development of the Republic of Serbia for the period 2016. – 2025., Belgrade 2016.
[3] Jayswal, T. (2008), Events Tourism: Potential to build a brand destination, Conference on
Tourism in India – Challenges Ahead, 15-17 May 2008, IIMK, http://citeseerx.ist.psu.edu/
viewdoc/download?doi=10.1.1.601.1606&rep=rep1&type=pdf
[4] Pine, B.J. II, Gilmore J.H. (1998), Welcome to the Experience Economy, Harvard Business
Review, Harvard College, 1998.
[5] Yoná S. Dalonso, Y.S., Julia M. Lourenco J.M., Remoaldo P.C., Netto, A.P. (2014), Tourism
experience, events and public policies, Annals of Tourism Research 46 (2014), pp. 163–184
[6] Pizam, A.,Ellis, T. (1999). Customer satisfaction and its measurement in hospitality enterprises.
International Journal of Contemporary Hospitality Management, 11(7), pp. 326-
339.
[7] http://www.srbija.travel/aktuelno.2177.html, access: 5.09.2018
[8] Kirin,S., Gavric,G.(2017), Unapredjenje organizacione kulture kao menadžerskog alata
za ostvarivanje poslovnog uspeha u turizmu – Studija slučaja za Srbiju, Second international
thematic monograph - thematic proceedings – Modern management tools and
economy of tourism sector in present era , Belgrade, pp. 302-3018.
[9] Terzi,M.C., Sakas,D.P., International Events: The Impact of the Conference Location, Procedia
- Social and Behavioral Sciences, Volume 73, 27 February 2013, pp. 363-372
[10] Neil Leiper, TOURIST ATTRACTION SYSTEMS, Annals of Tourism Research, USA,
Vol. 17, pp. 367-384, 1990.
[11] Lee, Y-J., (2015), Creating memorable experiences in a reuse heritage site, Annals of
Tourism Research 55, pp. 155–170
[12] Yiannakis,A., Gibson, H. (1992), Roles tourists play, Annals of Tourism Research, Vol. 19,
pp. 287-303,
[13] Ryan C. (1999), The use of a Spatial Model to assess Conference Market Share - a New
Zealand Example; (1999), INTERNATIONAL JOURNAL OF TOURISM RESEARCH
International Journal Of Tourism Research.1, pp. 49-53
Keywords: conference, importance of touristic offer, tourist satisfaction, tourist dissatisfaction
REFERENCES
[1] http://www2.unwto.org/content/why-tourism
[2] The Government of the Republic of Serbia, The Ministry of Trade, Tourism and Telecommunications,
The Strategy of tourism development of the Republic of Serbia for the period 2016. – 2025., Belgrade 2016.
[3] Jayswal, T. (2008), Events Tourism: Potential to build a brand destination, Conference on
Tourism in India – Challenges Ahead, 15-17 May 2008, IIMK, http://citeseerx.ist.psu.edu/
viewdoc/download?doi=10.1.1.601.1606&rep=rep1&type=pdf
[4] Pine, B.J. II, Gilmore J.H. (1998), Welcome to the Experience Economy, Harvard Business
Review, Harvard College, 1998.
[5] Yoná S. Dalonso, Y.S., Julia M. Lourenco J.M., Remoaldo P.C., Netto, A.P. (2014), Tourism
experience, events and public policies, Annals of Tourism Research 46 (2014), pp. 163–184
[6] Pizam, A.,Ellis, T. (1999). Customer satisfaction and its measurement in hospitality enterprises.
International Journal of Contemporary Hospitality Management, 11(7), pp. 326-
339.
[7] http://www.srbija.travel/aktuelno.2177.html, access: 5.09.2018
[8] Kirin,S., Gavric,G.(2017), Unapredjenje organizacione kulture kao menadžerskog alata
za ostvarivanje poslovnog uspeha u turizmu – Studija slučaja za Srbiju, Second international
thematic monograph - thematic proceedings – Modern management tools and
economy of tourism sector in present era , Belgrade, pp. 302-3018.
[9] Terzi,M.C., Sakas,D.P., International Events: The Impact of the Conference Location, Procedia
- Social and Behavioral Sciences, Volume 73, 27 February 2013, pp. 363-372
[10] Neil Leiper, TOURIST ATTRACTION SYSTEMS, Annals of Tourism Research, USA,
Vol. 17, pp. 367-384, 1990.
[11] Lee, Y-J., (2015), Creating memorable experiences in a reuse heritage site, Annals of
Tourism Research 55, pp. 155–170
[12] Yiannakis,A., Gibson, H. (1992), Roles tourists play, Annals of Tourism Research, Vol. 19,
pp. 287-303,
[13] Ryan C. (1999), The use of a Spatial Model to assess Conference Market Share - a New
Zealand Example; (1999), INTERNATIONAL JOURNAL OF TOURISM RESEARCH
International Journal Of Tourism Research.1, pp. 49-53
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