Online Tools for Tourism Recovery – IT Perspectives, Legal, Economic and Management Aspects
Zaklina Spalevic - Sinergija University, Rade Banjičića 76300 Bijeljina, Republika Srpska, Bosnia and Herzegovina
Milos Ilic - Academy of Professional studies South Serbia, Department of Agricultural and Food Studies Prokuplje, Cirila i Metodija 1, 18400 Prokuplje, Serbia
DOI: https://doi.org/10.31410/tmt.2021-2022.457
Zaklina Spalevic - Sinergija University, Rade Banjičića 76300 Bijeljina, Republika Srpska, Bosnia and Herzegovina
Milos Ilic - Academy of Professional studies South Serbia, Department of Agricultural and Food Studies Prokuplje, Cirila i Metodija 1, 18400 Prokuplje, Serbia
DOI: https://doi.org/10.31410/tmt.2021-2022.457
6th International Thematic Monograph - Modern Management Tools and Economy of Tourism Sector in Present Era, Belgrade, 2021/2022, Published by: Association of Economists and Managers of the Balkans in cooperation with the Faculty of Tourism and Hospitality, Ohrid, North Macedonia; ISSN 2683-5673, ISBN 978-86-80194-49-3; Editors: Vuk Bevanda, associate professor, Faculty of Social Sciences, Belgrade, Serbia; Snežana Štetić, full time professor, The College of Tourism, Belgrade, Serbia, Printed by: SKRIPTA International, Belgrade
Abstract: The problem we addressed in the paper included an analysis of the state of the tourism sector during the two years of the COVID-19 pandemic. In addition to international tourism, one of the main goals was the economic analysis of tourism in the Republic of Serbia. The COVID-19 pandemic changed the everyday life and work of people and disturbed the order in almost all economic branches, so tourism was not spared either. In addition to the economic analysis of today’s tourism sector, the paper provides an analysis of the use of available online tools in order to better position in the market and better visibility of the tourist offer to potential tourists. By using the available online tools, the contact between the interested tourist and the hotelier of a certain area is realized much faster. Their application is especially important for small rural households and tourist places that base their offer on untouched nature.
Keywords: COVID-19; Accommodation booking; IT services; Economy
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Quaestus Multidisciplinary Research Journal. Iss. 18, 118-135.
Bendon, G., & Hundson, S. (2010). Our mobile future: how smartphones will transform visiting
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Bozovic., S., Kosic. K., & Vukoicic D. (2021). Developing Ecotourism in a time of pandemic:
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Chamboko-Mpotaringa, M. (2021). Tourism Digital Marketing Tools and Views on Future
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Leisure, 10(2). 712-726.
Chatzopoulou, I. (2021). GDPR and tourism: legal framework, compliance and implications for
the tourism industry. Journal of International Scientific Publications-Economy & Business.
15, 125-133.
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www.cov.com/-/media/files/corporate/publications/2020/03/overview-of-COVID-19-data-
privacy-guidance.pdf
Dodova, I., & Soviar, J. (2021). The application of online marketing tools in marketing communication
of the entities with the tourism offer in 2020 in Slovakia, Transportation Research
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EDPD, Statement of the EDPB Chair on the processing of personal data in the context of the
COVID-19 outbreak, Retrieved on August 12, 2020, from: https://edpb.europa.eu/sites/
edpb/files/files/news/edpb_COVID-19_20200316_press_statement_en.pdf
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geciclaw.com/sr/virus-COVID-19-ne-mari-za-zastitu-podataka-o-licnosti/
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turizam u Evropi. In Radosavljevic, Z. (Ed.), Pravo, ekonomija i menadzment u savremenim
uslovima, Presented at 7th international conference LEMIMA 2021, Belgrade.
Jovičić, D. (2000), Turizam i životna sredina, Beograd, Zadužbina Andrejevic
Labanauskaite, D., Fiore, M., & Stasys, R. (2020). Use of E-marketing tools as communication
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Linnes, C., Itoga, H., Argusa, J., & Lema, J. (2021). Sustainable Tourism Empowered by Social
Network Analysis to Gain a Competitive Edge at a Historic Site. Tourism and Hospitality,
2(4), 332-346.
Lukovic, S., & Stojkovic, D. (2020). COVID-19 pandemic and global tourism. Hotel and Tourism
Management. 8(2), 79-88.
Matijasevic-Obradovic, J., & Bingulac N. (2015). Pravni aspekti ruralnog razvoja i agroturizma
u Srbiji. Agroekonomika, Univerzitet u Novom Sadu, 44(66), 82-91.
Muritala, B., Sanchez-Rebull, M., & Harnandez-Lara A. (2020). A Bibliometric Analysis of
Online Reviews Research in Tourism and Hospitality. Sustainability, 12(23).
Parkovi (2021). Uticaj pandemije COVID-19 na stanje zasticenih podrucja u region Dinara,
Regionalni pregled, Parkovi Dinara, Podgorica.
Putra, A., Dona, Akhirianto, P., & Aisyah, N. (2021). Designing A Virtual Jakarta Tourism
Application On Android OS And Virtual Reality Tools. International Journal Of Science
Technology & Management. 2(5), 1460-1467.
Radivojević, A. (2020). Turistički sektor u Republici Srbiji tokom trajanja pandemije. Kvartalni
monitor, Faculty of Economics, University of Belgrade, (Fondacija za razvoj ekonomske
nauke), Belgrade.
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online fake reviews for tourism businesses: a systematic review. PeerJ Computer Science.
1-22.
Rikhsibaevna, S., Aleksandrovna, D., Abduvohidovna, N., & Evgenievna, O. (2019). Economic
and Legal Aspects of Tourism Regulation in the New Economy: International Practice.
Journal of Environmental Management and Tourism, 2(34), 460-465.
Supekova, S. (2021). Social Networks Communication of agritourism facilities under the influence
of the COVID -19 pandemic. Faculty of Economics and Business Pan-European University
in Bratislava Slovakia, 1-6.
Viduka, D., Bašić, A., & Lavrnić, I. (2013). Cloud Computing Kao Potencijalno Rešenje U Elektronskom
Poslovanju, Časopis iz oblasti ekonomije, menadžmenta i informatike - Biz-
Info, 4(2), p. 79-85
Wall, G. & Mathison, A. (2006), Tourism: change, impacts and opportunities, Pearson Education
Limited, Harlow.
Wojcieszak-Zbierska, M., Jęczmyk, A., Zawadka, J., & Uglis, J. (2020). Agritourism in the Era
of the Coronavirus (COVID-19): A Rapid Assessment from Poland. Agriculture, 10(9),
1-19.
Zunic Maric, T., & Djukanovic, J. (2020). Personal data protection (not)stayed because of COVID-
19. Retrieved on October 12, 2020, from: https://zuniclaw.com/COVID-19-zastita-podataka/
Keywords: COVID-19; Accommodation booking; IT services; Economy
REFERENCES
Batricevic, A., & Stankovic, V. (2021). Is COVID-19 pandemic affecting rural tourism in Serbia.
Quaestus Multidisciplinary Research Journal. Iss. 18, 118-135.
Bendon, G., & Hundson, S. (2010). Our mobile future: how smartphones will transform visiting
experiences, London: Horizon Digital Economy Research.
Bozovic., S., Kosic. K., & Vukoicic D. (2021). Developing Ecotourism in a time of pandemic:
The Case of the Zlatibor Mountain, Serbia. Ecologica, 28(102), 215-222.
Chamboko-Mpotaringa, M. (2021). Tourism Digital Marketing Tools and Views on Future
Trends: A Systematic Review of Literature. African Journal of Hospitality, Tourism and
Leisure, 10(2). 712-726.
Chatzopoulou, I. (2021). GDPR and tourism: legal framework, compliance and implications for
the tourism industry. Journal of International Scientific Publications-Economy & Business.
15, 125-133.
Chin, W., Musa, S. & Coetzee, W. (2021). Agritourism resilience against COVID-19: Impacts
and management strategies. Cogent Social Sciences, 7(1), 1-19.
Coronavirus/COVID-19 Data Privacy Guidance, Retrieved on October 12, 2020, from: https://
www.cov.com/-/media/files/corporate/publications/2020/03/overview-of-COVID-19-data-
privacy-guidance.pdf
Dodova, I., & Soviar, J. (2021). The application of online marketing tools in marketing communication
of the entities with the tourism offer in 2020 in Slovakia, Transportation Research
Procedia. 55, 1791-1799.
EDPD, Statement of the EDPB Chair on the processing of personal data in the context of the
COVID-19 outbreak, Retrieved on August 12, 2020, from: https://edpb.europa.eu/sites/
edpb/files/files/news/edpb_COVID-19_20200316_press_statement_en.pdf
Gecic, G. & Okiljevic, M. (2020). Virus COVID-19 does not care about the protection of personal
data, Gegic Law, Retrieved on October 12, 2020, from: https://www.coronavirus.
geciclaw.com/sr/virus-COVID-19-ne-mari-za-zastitu-podataka-o-licnosti/
Jovic Bogdanovic, A., Pajic, S., & Jovanovic, M. (2021). Uticaj pandemije COVID-19 na
turizam u Evropi. In Radosavljevic, Z. (Ed.), Pravo, ekonomija i menadzment u savremenim
uslovima, Presented at 7th international conference LEMIMA 2021, Belgrade.
Jovičić, D. (2000), Turizam i životna sredina, Beograd, Zadužbina Andrejevic
Labanauskaite, D., Fiore, M., & Stasys, R. (2020). Use of E-marketing tools as communication
management in the tourism industry. Tourism Management Perspectives. 34.
Linnes, C., Itoga, H., Argusa, J., & Lema, J. (2021). Sustainable Tourism Empowered by Social
Network Analysis to Gain a Competitive Edge at a Historic Site. Tourism and Hospitality,
2(4), 332-346.
Lukovic, S., & Stojkovic, D. (2020). COVID-19 pandemic and global tourism. Hotel and Tourism
Management. 8(2), 79-88.
Matijasevic-Obradovic, J., & Bingulac N. (2015). Pravni aspekti ruralnog razvoja i agroturizma
u Srbiji. Agroekonomika, Univerzitet u Novom Sadu, 44(66), 82-91.
Muritala, B., Sanchez-Rebull, M., & Harnandez-Lara A. (2020). A Bibliometric Analysis of
Online Reviews Research in Tourism and Hospitality. Sustainability, 12(23).
Parkovi (2021). Uticaj pandemije COVID-19 na stanje zasticenih podrucja u region Dinara,
Regionalni pregled, Parkovi Dinara, Podgorica.
Putra, A., Dona, Akhirianto, P., & Aisyah, N. (2021). Designing A Virtual Jakarta Tourism
Application On Android OS And Virtual Reality Tools. International Journal Of Science
Technology & Management. 2(5), 1460-1467.
Radivojević, A. (2020). Turistički sektor u Republici Srbiji tokom trajanja pandemije. Kvartalni
monitor, Faculty of Economics, University of Belgrade, (Fondacija za razvoj ekonomske
nauke), Belgrade.
Reyes-Menendez, A., Saura, J., & Ferrao, F. (2019). The importance of behavioral data to identify
online fake reviews for tourism businesses: a systematic review. PeerJ Computer Science.
1-22.
Rikhsibaevna, S., Aleksandrovna, D., Abduvohidovna, N., & Evgenievna, O. (2019). Economic
and Legal Aspects of Tourism Regulation in the New Economy: International Practice.
Journal of Environmental Management and Tourism, 2(34), 460-465.
Supekova, S. (2021). Social Networks Communication of agritourism facilities under the influence
of the COVID -19 pandemic. Faculty of Economics and Business Pan-European University
in Bratislava Slovakia, 1-6.
Viduka, D., Bašić, A., & Lavrnić, I. (2013). Cloud Computing Kao Potencijalno Rešenje U Elektronskom
Poslovanju, Časopis iz oblasti ekonomije, menadžmenta i informatike - Biz-
Info, 4(2), p. 79-85
Wall, G. & Mathison, A. (2006), Tourism: change, impacts and opportunities, Pearson Education
Limited, Harlow.
Wojcieszak-Zbierska, M., Jęczmyk, A., Zawadka, J., & Uglis, J. (2020). Agritourism in the Era
of the Coronavirus (COVID-19): A Rapid Assessment from Poland. Agriculture, 10(9),
1-19.
Zunic Maric, T., & Djukanovic, J. (2020). Personal data protection (not)stayed because of COVID-
19. Retrieved on October 12, 2020, from: https://zuniclaw.com/COVID-19-zastita-podataka/
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